Founded in 2020 by Jade Massaad, ALKAM was created to fill the gap for accessible, high-quality, and timeless fashion that aligns with modern, sustainable lifestyles. Focused on comfort, style, and sustainability, ALKAM challenges the fashion industry's negative impact by offering durable, eco-friendly garments.

In just 5 years, ALKAM has evolved into a movement, proving that conscious fashion can be both stylish and affordable without compromising on quality.